What’s New at Digital Pharma East 2023!
The pharma marketing industry is constantly evolving and adapting, and keeping one step ahead of the latest trends, strategies and technologies are key to our delegates getting the most out of attending Digital Pharma East. This year is no different, and we are pleased to introduce some new and exciting things we are adding to our program. Read on to find out more...
Digital Pharma Power-Up Day
Monday, September 11, 2023 1:00-5:00pm
If you are looking to enhance your skills and knowledge, regardless of your level of experience, we provide two distinctive sessions to select from - both complimentary with an all-access pass - to refine your skill set.
- Pharma Marketing Academy: This interactive & thought-provoking workshop is designed for pharma marketing professionals. Discover how to use multi-channel marketing to empower patients and understand the shift towards patient-centricity. Maximize your time and gain priceless knowledge and insights from industry leaders.
- Hackathon: A unique opportunity for participants to network with industry peers, share knowledge and expertise, and tackle some of the biggest challenges facing marketers in today's healthcare industry. By tapping into the collective intelligence and experience of the group, this collaborative event would create a powerful platform for driving change, developing solutions and shaping the future of pharma marketing.
Power-Up Day Soiree
The Ultimate Digital Pharma East Kickoff Party
Join your peers in a relaxed setting filled with delicious drinks and hors d'oeuvres, following our Digital Pharma Power-Up Day. This one-of-a-kind experience is open only to a limited number of attendees and is a great way to start off the conference to create valuable connections and make new friends.
Balancing Traditional and New Media
As the world becomes increasingly connected through various media platforms, the industry has the opportunity to capitalize on this and develop innovative campaigns to expand awareness and increase customer engagement.
This new track will explore how to effectively utilize new media platforms and techniques, while also recognizing the importance of traditional media in reaching diverse audiences. Attendees can expect to gain insights on how to create a balanced media mix and build effective campaigns that leverage the latest digital trends to drive meaningful engagement and foster trust with patients and healthcare providers.
Relax & unwinds with puppies!
Are you ready for a pawsome experience at Digital Pharma East? We're excited to introduce you to our Puppy Park - sponsored by GoodRx. Studies show that spending time with adorable puppies can help you relax and reduce stress. Take a quick puppy break to enjoy a fun playful experience to recharge and be more productive through the rest of the conference. Don't miss out on the opportunity to cuddle and play with some furry friends - join us for a tail-wagging good time. And that's not all - these furry little friends may even steal your heart and become your new family member. That's right, some of these puppies may be available for adoption and we will be making a donation to Morris Animal Refuge.
Spotlight Stage Presentations
Get Ready to Be Inspired!
The Spotlight Stage is a must-see for every attendee to discover how our partners can help solve the real-world problems and pain points that you face in the industry. With short and exciting presentations, the speakers will take you on a deep dive into specific topics, demo products, and introduce new services that are available. These sessions are open to everyone, so get ready to gain a deeper understanding of industry trends and find solutions to your most pressing challenges to take your business to the next level.